Definite

Garuda Indonesia
Airline

Owning Travel

Launch Website
How to own a mindshare throughout the travel journey of our consumer

Garuda Indonesia wanted to recreate their digital platform by driving personalized unique experience that results in increasing its sales contribution growth on the platform.

Content CreationMobile AppWebsite Revamp

THE APPROACH

With the rise of Online Travel Agents owning pieces of Garuda Indonesia consumers’ travel journey, we approached the project by establishing and owning a mindshare throughout our consumer’s travel journey by being relevant in all of our consumers’ touch-points through a dynamic experience to ignite conversations.

The first thing that we did pillar is how we can drive relevant and valuable traffic to the platform consistently at scale and efficiency by providing a dynamic as well as personalized experience across platforms. These experiences are spread in multiple touch-points by optimizing the user experience on the website to ease users when browsing.

We achieve that by developing a new booking experience and establish destination-based contents to further strengthen relevancy when consumers are researching their next holiday destination.

WE THANK OUR...
Client
  • PT Garuda Indonesia (Persero) Tbk
Experience Designer
  • Aga Wahyu
  • Frangky Melky
  • Bony Maliombo
  • Randi Winarbisono
Creative Director
  • Harya Bimo
Account Manager
  • Rianny Tambuwun
Experience Lead
  • Kalista Cendani
Content Wizards
  • Arif Mauldi
  • Ramdhani Rakhmat
Tech Lead
  • Harya Dimas
Frontend Developers
  • Dhanto Santika Yudha
  • Adhitia Darmawan
I WANT TO JOIN THIS AWESOME TEAM
CONTACT US

HI THERE, LET'S TALK!

Mail us at contact@definite.co.id or drop us your info and let us reach out to you.



JAKARTA
Jl. Senayan No. 67
Blok S, Kebayoran Baru, Jakarta Selatan 12180, Indonesia
+62 21 739 6426
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Jl. AB I No. 16, Kavling Polri,
Ragunan, Pasar Minggu, Jakarta Selatan Indonesia
+62 21 2200 1842
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YOGYAKARTA
Jl. C Simanjuntak No. 62
Gondokusuman DI Yogyakarta 55223, Indonesia
+62 21 739 6426
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